Speaker Marketing Tip of the Month

Make sure that your marketing materials are congruent with your speaking fee. In other words, if you’re charging $10,000 for a speech, your printed materials ought to reflect that fee. Forget about printing your business cards on your computer. It may be convenient, but the feel of a cheap business card in the hands of a prospective client won’t go over well with many people. Invest in a linen or similar stock that communicates success. Remember that no matter what topic you speak on, we are all in the success business at one level or another. Be sure that your marketing materials are representing you properly.


 

 

 

 

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